Marketing

The latest news and insight from the marketing world.

 

Weekly Must Reads – 10/23/17

Weekly Must Reads – 10/23/17

Virtual Reality Promotes New Saw Movie During New York Comic-Con, Lionsgate and Unity Technologies created a VR experience to promote the new movie Jigsaw. The experience includes real props from the movie, a voice-over from actor Tobin Bell and shrines to the eight...

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Create a Meaningful Message: Risk and Reward

Create a Meaningful Message: Risk and Reward

In today’s unpredictable social climate, companies are faced with the decision, or rather responsibility to send messages through marketing and advertising. Individuals are exposed to anywhere from 5,000 to 10,000 advertisements each day, and with over 200 billion dollars...

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Weekly Must Reads

Weekly Must Reads

The marketing and PR fields are constantly changing. We want to make sure that you are always in the know. We’ve picked out what is trending this week and wanted to share the latest and greatest in the industry. Social Media Growth 81% of the United States population has...

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Weekly Must Reads

Weekly Must Reads

The marketing and PR fields are constantly changing. We want to make sure that you are always in the know. We’ve picked out what is trending this week and wanted to share the latest and greatest in the industry. Social Media Craze Social media is one of the easiest...

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Differentiate From Your Competition

Differentiate From Your Competition

You know, without a doubt, your brand is the finest in the industry. You have all the confidence in the world and believe your brand is the alpha, but do your consumers understand why you are so much better than your competition? The best way to differentiate your brand—...

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Weekly Must Reads

Weekly Must Reads

The marketing and PR fields are constantly changing. We want to make sure that you are always in the know. We’ve picked out what is trending this week and wanted to share the latest and greatest in the industry. Going Digital Trends are constantly emerging and disappearing...

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How to Start Marketing Your Brand Digitally

How to Start Marketing Your Brand Digitally

Consumers are always evolving— shifting away from the old in pursuit of the latest trends. Businesses have been slow to evolve alongside their consumers.  Companies everywhere are clinging to irrelevant marketing platforms: billboards, newspaper ads or radio spots. Now,...

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Weekly Must Reads

Weekly Must Reads

The marketing and PR fields are constantly changing. We want to make sure that you are always in the know. We’ve picked out what is trending this week and wanted to share the latest and greatest in the industry. The Snapchat Evolution Since the creation of Snapchat, which...

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Weekly Must Reads

Weekly Must Reads

The marketing and PR fields are constantly changing. We want to make sure that you are always in the know. We’ve picked out what is trending this week and wanted to share the latest and greatest in the industry. Career Choice It’s time to channel your inner Olivia Pope or...

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