If the past week is any indication, the future of AI in marketing has officially arrived. Read up on how brands are creatively using the technology and catch up on more notable stories in our Weekly Must Reads. Mint Mobile Uses ChatGPT to Create Its New Ad In the past few...
To kick off the new year, brands are partnering with other companies and celebrities alike to increase their reach and connect with their audiences. Catch up on the most interesting stories we’ve been reading lately in our Weekly Must Reads. Martha Stewart & Tito’s...
Welcome, 2023! To kick off the new year and prepare the work ahead, we’ve rounded up the biggest marketing and advertising stories of the week. Catch up on what we’ve been reading in our Weekly Must Reads. The Biggest Brand Blunders of 2022 In many ways, 2022 was a tough...
If you’re reading this, you made it to the final weeks of 2022! Let’s take a minute and pat ourselves on the back for getting ourselves (and our businesses) through another unpredictable, chaotic year. Through groundbreaking news stories and an unexpected shakeup to the...
The holidays are coming quickly, but brands are still coming up with creative new campaigns and preparing for the year ahead. Check out all the latest marketing and advertising news in our Weekly Must Reads. Budweiser Bounces Back from World Cup Chaos Prior to the start of...
This week, the marketing and advertising world has seen unexpected creative campaigns as well as new controversies. Catch up on the stories everyone is talking about in our Weekly Must Reads. Coca-Cola’s New Christmas Movies Advertising is going to the movies. This year,...
Between Spotify Wrapped and new holiday ads, some of the most anticipated campaigns of the year have finally arrived. Get the rundown on the marketing news you need to know about in our Weekly Must Reads. A Playful Spotify Wrapped Last week, Spotify dropped their highly...
In the span of a few years, cause marketing has gone from an under-the-radar marketing tactic to a major cornerstone of many brands’ strategy. These companies are taking cues from their audience – according to research from Sprout Social, 70 percent of consumers want...
The 2022 World Cup officially kicked off last night, and brands are tackling the tournament with soccer-themed campaigns. Check out all the latest ads in our Weekly Must Reads. Nike’s Footballverse To celebrate the start of the international soccer tournament, Nike’s new...
This week, brands are shaking up the marketing world with surprising and strategic new partnerships. Dive into all the details on the latest stories in our Weekly Must Reads. How Coors Became the Beer of TV If you’re a fan of shows like “Yellowstone” and “Cobra Kai,” you...