Marketing

The latest news and insight from the marketing world.

 

2021: A Return to the Roaring 20s?

2021: A Return to the Roaring 20s?

Back in the 1920s, many countries of the world experienced a cultural and economic boom following the devastation of World War I. The American economy grew by more than 40 percent during this time, and stock market prices climbed rapidly. The recovery throughout the decade...

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The Marketing Brilliance of Advergames

The Marketing Brilliance of Advergames

If you used Google in the 2000s, you may remember when the search engine first started morphing their homepage logo into themed artwork and interactive games for special occasions, such as the 30th anniversary of Pac-Man. These games, eventually called Google Doodles,...

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Weekly Must Reads

Weekly Must Reads

As we head straight into the holiday season, brands and social media platforms are facing big changes. Catch up on all the ever-changing marketing news you need to know in our Weekly Must Reads.  Ben & Jerry’s and Colin Kaepernick Change the Whirled  Ben...

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Everything We Learned About Marketing in 2020

Everything We Learned About Marketing in 2020

We’ve all heard the old adage: expect the unexpected. I don’t think any of us were prepared for quite how extreme the unexpected could be, though, until we were forced to live through the year of 2020.  This year has brought a seemingly endless stream of...

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Weekly Must Reads

Weekly Must Reads

With many new campaigns focused on memes, spoofs and adaptations, it seems marketers have had a fun week. Check out all the new stories you need to know in our Weekly Must Reads. Brands’ New Favorite Meme Anyone who has been on Twitter in the last month has likely seen the...

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