In the past, technology has always evolved to meet the needs and improve the lives of people and businesses. As the Internet began to become more popular among consumers, Wi-Fi was invented to give people more flexibility and freedom while staying online. Today, in light...
This week, sports and fitness brands are all at the center of the most-talked-about marketing and advertising stories. Get the rundown on all the news you need to know now in our Weekly Must Reads. P&G’s First Ad for the Tokyo Olympic Games Procter & Gamble has...
This week, brands are creating new logos, adding new celebrity spokespeople, and creating controversial software features. Catch up on all the news you need to know in our Weekly Must Reads. Apple’s Controversial New Privacy Feature Last week, Apple launched its latest iOS...
New campaigns, new partnerships and new missteps are the talk of the marketing & advertising world this week. Catch up on all the latest news in our Weekly Must Reads. Dove’s Selfie Talk Dove has returned to take on more unrealistic beauty standards for women in their...
Need to catch up on the most recent marketing and advertising stories? We’ve got you covered. Check out the updates you need to know now in our Weekly Must Reads. Peloton Trains with Champions In the leadup to this summer’s Olympic Games in Tokyo, Peloton has launched a...
Pop culture is embedded into each of our lives, whether we realize it or not. The themes within popular media are often reflective of the current climate in our world, and the overarching lessons in some of the most popular TV shows today can inspire us to take new...
This week, many of the latest marketing campaigns are focusing on hope, playfulness and future innovations to reflect the country’s encouraging COVID-19 numbers. Dive into the stories you need to know in our Weekly Must Reads. Taylor’s Version (of Marketing) Last week,...
The marketing world this week is full of conversation around bitcoin, baseball and backlash. Find a quick recap on all the stories you need to know in our latest Weekly Must Reads. Volkswagen’s April Fools Fail Last Monday, a few days before April 1, Volkswagen of America...
New partnerships and viral social media moments marked another exciting week in the marketing & advertising industry. Catch up on all the latest and greatest stories in our new Weekly Must Reads. Adidas Goes Green – Literally For Stan Smith’s Adidas sneakers, there...
As you may have heard in the news recently, there are many reasons to be optimistic about a comeback for the US economy in 2021. You can read more about the predictions for the years ahead here. Consumers will soon be ready to spend their saved-up cash, and...