We all know that some colors just go better together than others and are best suited for different purposes. That’s why very few people decorate their houses in bright oranges and purples, and why so many of us love to use neutrals and shades of blue. It’s also why...
From Pride to Father’s Day, there’s so much for brands to celebrate this month. Dig into all the latest marketing campaigns from some of the most notable companies in our Weekly Must Reads. PepsiCo Promotes Chosen Family PepsiCo’s brand Bubly is the latest to join the...
Start your week by catching up on all the latest marketing and advertising news. Our Weekly Must Reads will give you a quick rundown on all the stories you need to know. Harry Styles Brings Back Apple’s Classic Silhouette Ads The iPod may now be permanently retired, but...
Need a quick update on the biggest marketing and advertising stories? Today’s your lucky day. Catch up on the news you need to know in our Weekly Must Reads. Crypto Brands Respond to the Crash Following the historic crypto crash, exchange platform Coinbase is firing back...
The celebrity endorsement has been around nearly as long as advertising itself, but brands are still reinventing how they can use spokespeople most effectively. Check out the newest campaigns and marketing news in our Weekly Must Reads. Sweetgreen Partners with Star...
Have you ever received marketing materials from a potential partner or vendor and noticed how all of their branded materials look seamless and well-coordinated? Brand consistency is crucial to maintaining a professional look and feel throughout the organization. Brand...
Unless you’ve been on a remote island for past week, you probably heard that Elon Musk officially bought Twitter. Do you know what the deal means for advertisers, though? Catch up on the latest discussions and news from across the marketing world in our Weekly Must Reads....
The marketing world is abuzz with new campaigns, celebrity partnerships and experiential ventures. Dive into all the news you need to know in our Weekly Must Reads. Netflix Set to Begin Selling Ads It’s the news heard ‘round the streaming world: after losing subscribers in...
This week, brands are getting creative to connect with audiences in new and engaging ways. Catch up on all the latest strategies and campaigns in our Weekly Must Reads. PBR’s Easter Keg Hunt Who says Easter-themed hunts are just for kids? Pabst Blue Ribbon let adults in on...
From new social advertising features to reimagined brand mascots, it’s been an exciting week in the marketing and advertising world. Catch up on all the latest news you need to know in our Weekly Must Reads. Buy Me Some Peanuts & Cracker Jill Step aside, Cracker Jack –...