It’s a summer of collaborations between brands – some that make perfect sense, and some that are quite unexpected. Catch up on the latest creative partnerships you need to know about in our Weekly Must Reads. An American Eagle Summer For their latest summer campaign,...
From Pride to the Women’s World Cup, there are many summer events coming up for brands to celebrate with clever campaigns and innovative advertising. Catch up on the latest news you need to know in our Weekly Must Reads. How Brands are Celebrating Pride For the last few...
It’s been a big week for important announcements and refreshing new campaigns from some of the biggest organizations. Catch up on all the marketing and advertising news you may have missed in our Weekly Must Reads. Google Set to Phase Out Cookies in 2024 Google has finally...
Last week brought major announcements and game changing initiatives from the world’s leading tech and social media companies. Catch up on all the news you may have missed in our Weekly Must Reads. Twitter Announces New CEO Is Twitter about to enter another new era? Last...
This week brought several wild and wacky new campaigns from brands around the globe. Learn how companies are using fortune cookies and sandcastle sculptures to reach their audience in our Weekly Must Reads. Have an Ad with Your Fortune Cookie Watch out, marketing world....
This week, brands are beating the bad news bias with new campaigns that focus on inclusivity, positivity, sweet treats and more. Check out the newest feel-good ads you need to see in our Weekly Must Reads. Barbie Launches Its First Doll with Down Syndrome In partnership...
This week, brands capitalized on two smaller holidays with creative campaigns and activations to appeal to their target audience. Catch up on the latest news you may have missed in our Weekly Must Reads. An Impossible Earth Day Campaign In recognition of Earth Day over the...
The biggest streaming services have been busy in recent weeks, announcing brand overhauls and exciting new out-of-home activations. Catch up on all the news you may have missed in our Weekly Must Reads. HBO Max Becomes Max Last week, Warner Bros. Discovery officially...
When the business world gets busy, it’s easy to get behind on reading the latest news. Luckily, you can catch up on the latest marketing and advertising stories you need to know in our Weekly Must Reads. “Barbie” Film Posters Spark a New Viral Meme Last week, the first...
Did any brands fool you with their pranks last weekend, or did you think Pepsi’s latest rebrand was just another April Fools’ joke? Catch up on all the news you may have missed (or misunderstood) in our Weekly Must Reads. Brands Troll Their Followers for April Fools' Day...