Weekly Must Reads

The latest news and insight from the marketing world.

 

Weekly Must Reads: NFL Edition

Weekly Must Reads: NFL Edition

The start of the 2023-24 NFL season is now just over a week away, and the league’s partners are gearing up with new campaigns and limited-edition products. Catch up on all the ads that premiered this week in our Weekly Must Reads. The NFL Pokes Fun at Scripting Complaints...

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Weekly Must Reads: Summer Sports Edition

Weekly Must Reads: Summer Sports Edition

This summer, brands are taking advantage of popular sporting events and stars to promote their unique product offerings. Catch up on the latest campaigns and sports sponsorships in our Weekly Must Reads. Celsius Is the Official Energy Drink of the MLS As the Women’s World...

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Weekly Must Reads

Weekly Must Reads

Need a boost of creative inspiration this week? Catch up on the latest innovative campaigns and strategies from brands like Samsung and McDonald’s in our Weekly Must Reads. McDonald’s Celebrates Their Pop Culture Cameos In their latest campaign, McDonald’s is highlighting...

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Weekly Must Reads

Weekly Must Reads

Several of the world’s biggest brands have recently launched creative new campaigns designed to help you think of their products in a new way. Catch up on all the marketing and advertising stories you missed last week in our Weekly Must Reads. Pepsi Vies for a Spot at the...

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Weekly Must Reads: Brand Refresh Edition

Weekly Must Reads: Brand Refresh Edition

This week, a number of major companies are celebrating their latest rebrands and refreshes with new logos and branded mascots. Catch up on all the latest marketing changes you need to know about in our Weekly Must Reads. Twitter Rebrands as X Twitter’s major platform...

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Weekly Must Reads: Digital Edition

Weekly Must Reads: Digital Edition

This week’s marketing and advertising campaigns were ruled by two digital giants: TikTok and Amazon. Find out how brands are creatively utilizing these two popular platforms in our Weekly Must Reads. Amazon Promotes Prime Day on TikTok Last week, Amazon celebrated its...

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Weekly Must Reads

Weekly Must Reads

If you keep hearing your friends and colleagues mention Threads, but you’re not quite sure what they’re talking about, you need our Weekly Must Reads this week. Keep reading to catch up on the biggest news you may have missed in the last few days. Threads Sets Record for...

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Weekly Must Reads

Weekly Must Reads

Need a marketing news refresher after the pre-4th of July holiday weekend? Catch up on the biggest stories you may have missed in our Weekly Must Reads. Pepsi Crafts New Sauce for the 4th of July Ahead of the 4th of July holiday weekend, Pepsi introduced a new product to...

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Weekly Must Reads

Weekly Must Reads

The newest marketing campaigns from some of the world’s biggest brands are taking a playful approach to their summer promotions. Check out their new strategies and catch up on all the latest news you may have missed in our Weekly Must Reads. Rockstar’s Spotify Concert...

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Weekly Must Reads: Funny Edition

Weekly Must Reads: Funny Edition

When the news cycle gets you down, a funny piece of marketing can feel like a breath of fresh air. Catch up on the lighthearted, humorous campaigns brands launched this week (and get an update on the ongoing Reddit strike) in our Weekly Must Reads. Brands Capitalize on...

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