Weekly Must Reads

The latest news and insight from the marketing world.

 

Marketing Must Reads: Brand Refresh Edition

Marketing Must Reads: Brand Refresh Edition

Last week, several of the world’s biggest brands refreshed their marketing messages to better meet the needs and priorities of today’s consumers. Dive into their brand updates and new campaigns in our Marketing Must Reads. American Eagle’s “Live Your Life” Brand Campaign...

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Marketing Must Reads

Marketing Must Reads

New campaigns in marketing and advertising world generated lots of discussion this week, from controversial AI ads to big brand refreshes. Catch up on the biggest news stories you missed in our Marketing Must Reads. Toys ‘R’ Us Creates Ad with OpenAI Last week, Toys ‘R’ Us...

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Marketing Must Reads: Tech Updates Edition

Marketing Must Reads: Tech Updates Edition

The marketing world is ever-changing, and this week, several major media platforms introduced new ad products that innovative brands can utilize to effectively reach their target audience. Catch up on the latest media announcements and newest ad features in our Marketing...

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Marketing Must Reads: Summer Fun Edition

Marketing Must Reads: Summer Fun Edition

With several new ads debuting last week, brands are taking a more lighthearted approach to their summer marketing campaigns. Check out the must-see fun ads of the week in our Marketing Must Reads. Topgolf Launches New Puppet Announcers Golf announcers are famous for their...

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Marketing Must Reads

Marketing Must Reads

This week, we’re seeing brands make big moves in the marketing space, from mocking response ads to early bids for Super Bowl spots. Catch up on all the news you may have missed in our Marketing Must Reads. Samsung’s Response to Apple’s “Crush” Commercial Last week, Samsung...

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Marketing Must Reads

Marketing Must Reads

In the advertising world, it’s wise to expect the unexpected. In this week’s Marketing Must Reads, we’re discussing an Apple ad controversy, growing preference for Instagram over TikTok, and other surprising marketing & advertising developments from some major legacy...

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