How are some of the biggest brands reaching their audiences in new, clever ways this week? Check out our Weekly Must Reads for all the latest updates on the news you need to know. Pepsi Dreams of Post-Pandemic Messes Pepsi is the latest brand to launch a campaign dreaming...
This week, sports and fitness brands are all at the center of the most-talked-about marketing and advertising stories. Get the rundown on all the news you need to know now in our Weekly Must Reads. P&G’s First Ad for the Tokyo Olympic Games Procter & Gamble has...
This week, brands are creating new logos, adding new celebrity spokespeople, and creating controversial software features. Catch up on all the news you need to know in our Weekly Must Reads. Apple’s Controversial New Privacy Feature Last week, Apple launched its latest iOS...
New campaigns, new partnerships and new missteps are the talk of the marketing & advertising world this week. Catch up on all the latest news in our Weekly Must Reads. Dove’s Selfie Talk Dove has returned to take on more unrealistic beauty standards for women in their...
Need to catch up on the most recent marketing and advertising stories? We’ve got you covered. Check out the updates you need to know now in our Weekly Must Reads. Peloton Trains with Champions In the leadup to this summer’s Olympic Games in Tokyo, Peloton has launched a...
This week, many of the latest marketing campaigns are focusing on hope, playfulness and future innovations to reflect the country’s encouraging COVID-19 numbers. Dive into the stories you need to know in our Weekly Must Reads. Taylor’s Version (of Marketing) Last week,...
The marketing world this week is full of conversation around bitcoin, baseball and backlash. Find a quick recap on all the stories you need to know in our latest Weekly Must Reads. Volkswagen’s April Fools Fail Last Monday, a few days before April 1, Volkswagen of America...
New partnerships and viral social media moments marked another exciting week in the marketing & advertising industry. Catch up on all the latest and greatest stories in our new Weekly Must Reads. Adidas Goes Green – Literally For Stan Smith’s Adidas sneakers, there...
It’s been a week full of new campaigns, new partnerships and new forms of digital media. Find updates on all the latest stories you need to know about in the new edition of our Weekly Must Reads. A Hair-Raising March Madness Campaign During the opening round of the...
New collaborations, brand launches, and creative celebrations have marked another uplifting week in the advertising & marketing industries. Find out more about the news you need to know now in our Weekly Must Reads. Music’s Biggest Night Was a Hit The Grammy Awards...