This back-to-school season, brands are getting back into the marketing groove with new creative campaigns. Catch up on all the news you need to know in our Weekly Must Reads. You Have to See This Pepsi Campaign After pledging last year to spend more than $400 million to...

Sports and innovative technology have taken over the marketing & advertising worlds this week. Catch up on all the news you need to know now in our Weekly Must Reads. How Sponsors Responded to Simone Biles’ Exit Last week, Simone Biles made headlines when she chose to...

From back-to-school season to an unconventional Olympic Games, this is a season of change for many brands and consumers. Find out everything you need to know about the latest marketing and advertising news in our Weekly Must Reads. The Olympics Advertising Games Begin The...

Many of our favorite marketing campaigns are creative, timely, and just a little bit out-there – and brands are delivering this week. Check out the news you need to know now in our Weekly Must Reads. Oreo Thins Releases Kid-Proof Packaging Parents with cookie-loving kids...

This week, expect to see the unexpected in the newest marketing campaigns from some of the biggest brands. Keep reading to get the scoop in our Weekly Must Reads. Panera’s Soup-Inspired Swimwear Consumers’ love for Broccoli Cheddar Soup from Panera can’t be stopped by...

Tokyo, travel, and TikTok – oh, my. Catch up on the latest marketing and advertising news of the week in our Weekly Must Reads.   NBC Set to Break Advertising Records During Tokyo Olympics  Delaying the Tokyo Olympics for a year hasn’t stopped advertisers...

Need to catch up on the most recent marketing news? Get ready for stories of rebrands, product rollouts and pop-up shops coming your way. Find out all the details in our new Weekly Must Reads. Victoria’s Secret Kicks Off Its New Marketing Approach After decades of a...

From Father’s Day to Pride Month, brands have had lots of important topics to focus their marketing on in recent weeks. Catch up on all the latest news you need to know in our Weekly Must Reads. Lebron James Inspires a New Reese Campaign What’s marketers’ newest source of...

Marketers have been busy this week with new campaigns, popular TV specials and high-profile mergers. Check out all the updates on the latest marketing and advertising news in our Weekly Must Reads. Twitter Rolls Out Subscription Service Twitter is launching a new round of...

This week, some of the top businesses in the world are taking creative approaches to strengthen their brand recognition and values among consumers. Catch up on the latest campaigns and marketing stories in our Weekly Must Reads. McDonald’s New Ads & Diversity Pledge In...