At this point you’ve probably heard and read more than enough “new year, new me” announcements. While you may not always stick to that diet plan you’ve been talking about, it is important for your brand to reinvent itself from time to time. We’ve taken a hard look at what...
Instagram has taken strides to help those who face mental illness. Through a new feature within the app, users may anonymously flag another user’s post if they believe someone is in need of help. This new tool within the app will let users flag a post anonymously if they...
The Reason so Many Brands Take on Every Social Media Platform When social media first originated, brands were viewed as innovative if they became amongst the first adopters. They would ride the wave until a platform was phased out and move onto the next. Only, the big...
Social media has given brands the power to connect with their consumer and meaningful, two-way dialogue. It can help brands build a soul and reach a wide base of consumers on a deep level. As with the rest of the digital media world, social also gives brands the ability to...
Big change is heading to Instagram. Since creation, you’ve been used to seeing all the photos in your feed in chronological order. If you are like me, you open the Instagram app and keep scrolling until you hit a picture that you remember seeing before. Done. All caught...
For some it’s hard to put themselves out there in social settings. However, that doesn’t have to translate to your social media platforms. One can be an introvert and still be successful and socially active online. Here are some tips to help you stay active and out there...
The art of social media. Some people seem to have the "gift" and some people don't. What distinguishes the great social media leaders from the rest of the pack? They just work a little bit harder, and like every other part of business, it requires just a little bit of...
Are you a social business? Well, you better be if you’re not. According to Arstechnica.com, “workers spend 25% of their work day goofing around online.” Where do they spend most of this time online? Social networking sites. Now, when I say workers, I am not referring...
When the average information seeker is surfing the net, what are the blogs they most often bypass? Corporate blogs. Why is this? Too many companies are treating the social network and blogosphere as a fad or trend. Not only are these new mediums not fads or trends, but, in...