The marketing and PR fields are constantly changing. We want to make sure that you are always in the know. We’ve picked out what is trending this week and wanted to share the latest and greatest in the industry. Buzzwords That Need to Go Coming up with a brand for your...
The marketing and PR fields are constantly changing. We want to make sure that you are always in the know. We’ve picked out what is trending this week and wanted to share the latest and greatest in the industry. What is Public Relations? PR is one of those careers that...
The marketing and PR fields are constantly changing. We want to make sure that you are always in the know. We’ve picked out what is trending this week and wanted to share the latest and greatest in the industry. Juggling too Many Social Media Accounts? Today there are...
Public Relations is one of those careers that you constantly hear about and see on TV. Characters’ in your favorite shows have careers in PR (Think Samantha Jones in Sex and the City or Olivia Pope in Scandal), but viewers only get a vague idea of what the occupation...
In the content marketing world, we all feel that we could use an extra hour (or dozen hours) in the day. Trends are constantly popping up and fading away and it can be challenging to keep up-to-date. With so many ways to reach your consumers, on so many different...
In today’s market it’s easy to see that consumers want visuals. Facebook, Snap Chat, Twitter, BuzzFeed, Instagram and more have taken video content to the next level. Today it’s so simple for consumers to scroll through their newsfeed and get caught up on everything going...
The Reason so Many Brands Take on Every Social Media Platform When social media first originated, brands were viewed as innovative if they became amongst the first adopters. They would ride the wave until a platform was phased out and move onto the next. Only, the big...
Social media has given brands the power to connect with their consumer and meaningful, two-way dialogue. It can help brands build a soul and reach a wide base of consumers on a deep level. As with the rest of the digital media world, social also gives brands the ability to...
The marketing and PR fields are constantly changing. We want to make sure that you are always in the know. We’ve picked out what is trending this week and wanted to share the latest and greatest in the industry. Twitter is getting rid of Vine If you hadn’t heard, you read...
Event planning is challenging enough, but planning a great event and getting media attention is no easy feat. The added pressure of inviting the right media, getting great coverage and having enough time to give each media personnel the attention they need can make even...