In the business world, it is critical to be up-to-date on the latest news stories and marketing trends. Stay in the conversation with our top stories for the week. Happy Holidays from Amazon It’s now officially the holiday season. How do we know? The world’s largest online...
The latest news and insight from the marketing world.
Scary Marketing Mishaps
In many ways, marketing is a lot like scary movies. Both try to create a spectacle, produce strong emotions and leave the audience with a memorable experience. Another similarity? When they’re bad, they’re really bad. Some scary movies are big blockbuster hits, but some...
Weekly Must Reads
The world of marketing is constantly evolving and changing. Catch up on the top news you need to know this week with our Weekly Must Reads! Chipotle is “For Real” Over the past month, Chipotle launched their “For Real” campaign focusing on their clean food preparation...
How to Position Your Brand as a Thought Leader
Thought leadership is a buzzword that constantly gets thrown around in business circles. What exactly does it mean to be a thought leader? In short, it means you present innovative ideas and are valued source of information to your audience. The content you create offers...
Weekly Must Reads
What are the top marketing and advertising stories this week? We’re glad you asked. Catch up on the news you need to know this week with our Weekly Must Reads. Built Ford Proud Ford is no longer just “Built Ford Tough” – now they’re also “Built Ford Proud.” This weekend...
How to Develop Content Ideas for Your Company
From infomercials to pop-up ads, we have been hit with salesy messages for much of our lives. As a result, many of us have become more resistant to those tactics. Today, as people search for topics they are interested in, they want to discover a brand, not find sales...
Weekly Must Reads
Falling behind on the latest marketing and advertising news? We’ve got your rundown of the must-read stories you need to know this week. “It’s a Tide Ad” Returns The P&G brand’s famous Super Bowl commercial theme is back. During Thursday Night Football last week, Tide...
Social Media Matters: How it Helps Customer Service
You see it every time you open up your Facebook or Twitter newsfeed: people love to use social media to spill their every thought and complaint. Sometimes it’s just your middle school classmate complaining yet again about her horrible morning commute, but sometimes those...
Weekly Must Reads
In marketing and advertising, change is the name of the game. Stay in the know with the top stories from this week! An Instagram Influencer Paradise Have you ever wondered what the most millennial apartment on earth would look like? Wonder no more: Village Marketing has...
Social Media Matters: How it Helps Human Resources
In many businesses, social media lives within the marketing or public relations department. Meanwhile, your other departments probably only use social media to find funny memes and read Facebook updates during the workday. However, social media is about more than just...