In 2020 and 2021, when movie theaters were closed for months, studios worried consumers would never return to the cinema in the same numbers. Many films elected to go direct-to-streaming in those years, and people noted how convenient it was to watch new movies from their...
This week, marketers aren’t pulling any punches when it comes to keeping up with competitors. Find out what brands like SoulCycle and Spotify are doing to come out on top in our Weekly Must Reads. SoulCycle Rewards Peloton Deserters SoulCycle is the latest brand to launch...
From ancient fictional language courses to a cheesy martini, this week’s biggest marketing campaigns have been even more creative than usual. Find out all the details on the stories you need to know about in our Weekly Must Reads. A Sip of La Dolce Velveeta Last week,...
From tongue-in-cheek endorsements to surprising partnerships, some of the biggest brands in the world have made a big marketing splash this week. Catch up on all the latest stories in our Weekly Must Reads. A New Partnership Between Netflix and Microsoft Netflix recently...
In our fast-paced business world, it can be tough to keep up with all the newest marketing and advertising campaigns. Catch up on the biggest stories and successes you need to know in our Weekly Must Reads. Businesses Compete on Prime Day Amazon’s highly anticipated...
Need to catch up on the latest marketing and advertising news? You’ve come to the right place. Get a summary on the biggest stories you need to know in our Weekly Must Reads. Brands Take Their Positions on the Supreme Court Rulings Following a week of landmark Supreme...
From new brand partnerships to new experiential marketing campaigns, it can be tough to keep up with all the changes happening in the advertising world. Dive into our summary of the biggest stories in our Weekly Must Reads. Westworld’s Weird Pop-Ups After a two-year...
We all know that some colors just go better together than others and are best suited for different purposes. That’s why very few people decorate their houses in bright oranges and purples, and why so many of us love to use neutrals and shades of blue. It’s also why...
From Pride to Father’s Day, there’s so much for brands to celebrate this month. Dig into all the latest marketing campaigns from some of the most notable companies in our Weekly Must Reads. PepsiCo Promotes Chosen Family PepsiCo’s brand Bubly is the latest to join the...
Start your week by catching up on all the latest marketing and advertising news. Our Weekly Must Reads will give you a quick rundown on all the stories you need to know. Harry Styles Brings Back Apple’s Classic Silhouette Ads The iPod may now be permanently retired, but...