The marketing and PR fields are constantly changing. We want to make sure that you are always in the know. We’ve picked out what is trending this week and wanted to share the latest and greatest in the industry.

Go Visual

Content without any visual content can easily get overlooked. Plain and simple. If you want your brand’s content to pop, you need to pair that message with attractive visuals. See more about visual content and why they can take your content from bland to grand, here:

Get More Attention

Facebook is a tough cookie to crack. With so much content and so many organizations fighting for attention, it can be hard to get consumers to focus on your brand. Read more on how you can stand out amongst the rest, here:

Keeping Up With the Kriticism

Pepsi and Kendal Jenner teamed up to release a commercial that was designed to reach millennials and spread a message of unity. Instead, Pepsi now faces intense backlash and criticism. Check out Pepsi’s response and their next move, here:

Slide Into Your DM’s

Since the creation of Twitter, it has been fairly easy for users to direct message people through the platform. To up their privacy game, Twitter has created a new feature that makes users manually accept private messages from an account they do not follow. Learn more about Twitter’s privacy and how it will change the way you tweet, here:

Facebook Offers Privacy

Do you have certain Facebook friends that are just a little too nosy? Protect your posts, and keep those Facebook friends from seeing what you share. Add a little more privacy to your account and check out how to customize who sees each post, here: