The marketing and PR fields are constantly changing. We want to make sure that you are always in the know. We’ve picked out what is trending this week and wanted to share the latest and greatest in the industry.

Time to Get Visual

Visual content is much more likely to stick out to consumers. Without a form of visual element attached, your content runs the risk of being glanced over. Learn more here: https://thinkradius.com/visual-content-matters/

Use Content to Your Advantage

The best way to prove to your consumers that you are an expert in your field is by putting out quality content frequently. Show them through blogs, videos, graphics, and other forms of original content that you are an expert in your field. Read more here: https://thinkradius.com/6-keys-to-effective-content-marketing/

The Best Super Bowl Ads

For those who don’t enjoy football, the commercials were a great distraction during Super Bowl 51. Here are the top 10 ranked by their share of digital conversation. http://adage.com/article/super-bowl-2011/top-10-super-bowl-li-ads-ranked-digital-share-voice/307873/?utm_campaign=SocialFlow&utm_source=Twitter&utm_medium=Social

News Snapchat

The Huffington Post has developed its own version of Snapchat stories. This new “Storybook” will allow consumers to swipe through published content that is easy to digest through mobile platforms. Check it out here: https://digiday.com/publishers/huffington-post-copies-snapchat-instagram-new-storybook-format/

Netflix, the Latest Toy Maker

The infamous video streaming organization has announced that they want to get into the toy industry. After thriving success with creating original content, Netflix wants to begin selling licensed merchandise and toys. Get more here: http://money.cnn.com/2017/02/08/technology/netflix-licensed-merchandise/index.html