The marketing and PR fields are constantly changing. We want to make sure that you are always in the know. We’ve picked out what is trending this week and wanted to share the latest and greatest in the industry.

Getting the Most Out of Video

Video is one of the best ways to get your brand’s message across. With every social media platform working to make sure that video is available for consumers it is important for your brand to join the movement. Read more here: https://thinkradius.com/how-to-create-effective-video-content/

Why Marketing Time is Important

In the content marketing world, we all feel that we could use an extra hour (or dozen hours) in the day. Trends are constantly popping up and fading away and it can be challenging to keep up-to-date. Learn more here: https://thinkradius.com/making-the-most-of-your-marketing-time/

How Far is too Far?

If you didn’t watch President-Elect Trump’s first press conference since being elected you might have missed his reaction to BuzzFeed publishing an unverified dossier regarding Russia and Trump. Read up on BuzzFeed releasing the dossier and Trump calling the organization fake news. http://www.adweek.com/news/technology/did-buzzfeed-go-too-far-publishing-salacious-unverified-report-about-donald-trump-175480

Instant Articles for Facebook

Facebook is doing quite the job when it comes to bringing more media organizations to its social media platform. A big feature that will be offered is for news publishers. They will provide multiple articles on a mobile page that can be viewed within the app. Read more here: http://www.digitaltrends.com/social-media/facebook-multiple-instant-articles/ 

Holiday Recap

After the holidays it is important to look at campaigns and see how they did compared to sales levels. These visuals show you what was big amongst Facebook and Instagram users. See the data here: http://www.adweek.com/news/technology/these-data-visualizations-show-what-was-hot-facebook-and-instagram-over-holidays-175494