TikTok has been rising in popularity at a breakneck pace for years. Following the recent mass exodus of Twitter users, their user base has grown even more rapidly – and so has their advertising business. With more than one in five Internet users regularly using TikTok, any...
If you’re reading this, you made it to the final weeks of 2022! Let’s take a minute and pat ourselves on the back for getting ourselves (and our businesses) through another unpredictable, chaotic year. Through groundbreaking news stories and an unexpected shakeup to the...
It’s hard to escape news of a potential recession on the horizon. Whenever the economy takes a downturn, we see companies scramble to protect their business and minimize risks. For some, that takes shape in slashing marketing budgets and cutting as many costs as possible....
In 2020 and 2021, when movie theaters were closed for months, studios worried consumers would never return to the cinema in the same numbers. Many films elected to go direct-to-streaming in those years, and people noted how convenient it was to watch new movies from their...
As you may have heard in the news recently, there are many reasons to be optimistic about a comeback for the US economy in 2021. You can read more about the predictions for the years ahead here. Consumers will soon be ready to spend their saved-up cash, and...
Back in the 1920s, many countries of the world experienced a cultural and economic boom following the devastation of World War I. The American economy grew by more than 40 percent during this time, and stock market prices climbed rapidly. The recovery throughout the decade...
Throughout the past few months, many states across the US are forging a path forward to help businesses get back to normal. For businesses that had to close their doors or alter their operations, this allowed them to breathe a sigh of relief before facing the uncertain...
In many ways, the nature of the tech industry has made it well suited to face the challenges of virtual work. Technology companies small and large have spent the last couple months creating innovative solutions to the problems we’re all facing during the coronavirus...
Clothing brands around the world have been forced to close their doors and halt production during the coronavirus pandemic. Still, many of them have put their expertise and materials to use to bring hope and provide supplies to the front line. Read on for some of the most...
The travel industry as we know it has been brought to a screeching halt amid the coronavirus pandemic. Despite their loss of customers and revenue, some businesses have stepped up to help those in need, while others are coming up with creative ways to stay relevant. Keep...